Centers: A Web site and integrated Internet marketing
strategy that more than doubled CTR for ads.
The i/o Data Centers Web site had to communicate the company's
vision and superiority in their space. They design, build and
operate innovative, reliable, efficient and flexible data centers
for the IT enterprise. The Web site design reinforced these brand
tenets with professional photography of their facilities, video and
a content rich user interface focused on usability and optimized
for search. Our SEO strategy paid off in first page rankings on
Google for several of their targeted key phrases. Our SEM strategy
increased their CTR between 200% and 300%. The result was an
industry-leading Web site that more than doubled their online
conversions over their previous Web presence.